CROW, DAVID
thios second edition of Visible Signs is an update to the popular first edition of the same name, in which David Crow introduces design students to the fundamentals of semiothics. Basic semiotic theories are taught in most art schoools as part of a contextual studies programme, but many students find it difficult to understand how these ideas might impact on their owen practice. Visible Sings tackles this problem by explaning semiotic terms and theories in relation to visual communication, with illustrative examples taken from contemporary art and design.concepts such as signs and sinifiers, and language and speech are all explored within the framework of graphic design and the visual arts.
the second edition features new content and includes case studies, student exercises and 200 visuals that have been specifically sourced to best illustrate the ideas discussed within the book.
